
Visible crew/equipment: At Hoover Dam, after the salute, when Defense Secretary Keller speaks with Lennox and Epps, the reflection of the white reflector screen is visible on Keller's glasses. What's more, the boom mic's reflection is actually visible within the reflector screen's reflection. Two for the price of one. (01:35:30)
Chosen answer: There is no reason to think they can't. They simply choose not to. They may feel it's too deceitful.
Actually in this movie (when joining up with bumblebee and the others after they pick up the All Spark) and Revenge of the Fallen, Ironhide uses holographic humans in his cargo bed. Also, Arcee and the twins use holographic drivers at the beginning scene in Revenge of the Fallen.