Corrected entry: In a flashback showing the electoral map in the background, the states won by George Bush (Republican) are colored blue, while the states carried by Bill Clinton (Democrat) are colored red. It should be the other way around.
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Correction: The blue/red for Democrats/Republicans being consistent only started with the 2000 Presidential election. For most of the 20th Century red was used for Democrats, and blue for Republicans, if there was any consistent colour scheme at all. With the development of colour TV, some networks alternated the colour scheme with each election, or had their own preferred choice, such as using blue for the incumbent party. The drawn-out nature of the 2000 election meant that the electoral map was referenced for much longer than normal, and networks standardised for simplicity, and the current scheme stuck. There was apparently no particular reason for the specific associations, and the parties themselves had no official colours.